Certified American Grown launches revamped website

Certified American Grown, the cut flower and foliage trade association focused on advocacy and strategic promotion, has launched a new website at www. americangrownflowers.org. The new site has features for the industry, buyers, and flower fans.

Certified American Grown started in 2015 as an effort seeking to bring the domestic cut flower and foliage community together for common work and has launched itself as a stand-alone association as of January 2021. With this new structure, the board of directors and membership of Certified American Grown took the opportunity to remake and relaunch the website.

"The new website has something for everyone. For the industry, there is a rich member-only section with opportunities to connect and network with fellow farmers and keep up to date on the association bulletin board," Andrea Gagnon, a Certified American Grown director, said. "For buyers, there is a directory and connection point to CAG certified members, and for consumers and everyone who loves U.S. cut flowers and foliage, there is a blog and events section where people can learn about CAG's exciting 'Field to Vase' dinners, local events and about our farms and farmers directly. "

Certified American Grown is working on several policy activities, including seeking introduction of the American Grown Act and ensuring consumers and buyers have transparency in where the flowers they are purchasing are coming from.

Certified American Grown also has a presence on social media, including Instagram and Facebook. "Both of these platforms allow people to learn about member farms, find inspiration and learn new ways to use and support American-grown cut flowers and foliage," said Camron King, Certified American Grown chief executive officer and ambassador. "Our member farms grow such amazing products that designers, florists and consumers use to enhance our lives. It is awesome to be able to share this with everyone right on their computers or phones."